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Marketing That Works – Marketing for Your Retirement Business

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This is a very good book that I used in an entrepreneurial marketing class that I taught in the Wake Forest University MBA program. The book as written as the text for Wharton’s legendary Entrepreneurial Marketing classes by Leonard Lodish a noted expert in the field. The techniques in the book when applied can increase the […]

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Book, Marketing

Startup Selling: A Great Book for the Retirement Startup

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Selling is essential to making your retirement start up business a success.  Selling is an underrated skill but it must be done well to achieve revenue.  This book is a good way to get started when you are doing personal selling. Other books are more appropriate if you are doing online digital marketing.     […]

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Book, Selling

201 Great Ideas for Your Retirement Business

This book is an excellent source of tips that can assist you in starting and managing your retirement business.  The book isn’t about the ideas for the business but is instead a book that gives you ideas about how to build and run a small business. It is full of very practical advice. Well worth […]

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Book, Managing, Planning

Guerilla Marketing: A Great Book for Retirement Startups

This is a classic marketing book can really give you good ideas that can help make your business successful. It is chocked full of low and no cost marketing ideas that can assist with getting retirement startups off the ground. It is an essential book to learn from and to have in your library if you […]

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Book, Lead generation, Marketing, Selling

The Business Idea Factory: A Book to Help WIth Retirement Business Ideas

The Business Idea Factory describes a fast and effective approach to creating retirement business ideas. The system is based on research into idea generation. The book is enjoyable and fun to read with lost of stories to reinforce concepts. This book would be a big help in brainstorming a great idea for your business.   […]

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Book, Ideas

1,000 Places to See Before You Die Resource Book

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A wonderful resource to browse and plan on how to enjoy the fruits of your labor and success from your retirement business.            

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Book, Lifestyle, Travel

Journeys of a Lifetime: 500 of the World’s Greatest Trips

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A very good book to plan some trips that you will take when your retirement startup is successful.            

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Book, Lifestyle, Travel

Duct Tape Marketing: An Excellent Guide for Retirement Startups

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This is a classic and outstanding marketing book for small business that is directly applicable to retirement startups. The book covers lead generation strategies, online marketing, as well as more traditional marketing methods. This book is excellent even for those with marketing experience.      

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Book, Marketing, Selling

101 Small Business Ideas for Under $5000 – Retirement Business Ideas

This book contains many cost effective and easy ideas for starting a a retirement business The book gives practical, real-world advice for turning your thoughts and talents into a successful retirement startup. Good retirement business ideas fare covered that can work either full-time or in your spare time. Guidance is offered on costs, legal, tax, […]

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Book, Ideas

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Recent Posts

  • Freedom to Pursue the New You
  • The Uberization of Retirement
  • Why Start a Retirement Business
  • Marketing That Works – Marketing for Your Retirement Business
  • Small Business Administration Startup Resources

Previous Posts

  • August 2016
  • May 2015
  • July 2014

Topics

  • Ideas
  • Planning
  • Selling
  • Lifestyle
  • Products
  • Resources
  • Books

Recent Posts

  • Freedom to Pursue the New You
  • The Uberization of Retirement
  • Why Start a Retirement Business
  • Marketing That Works – Marketing for Your Retirement Business
  • Small Business Administration Startup Resources
  • Startup Selling: A Great Book for the Retirement Startup
  • 201 Great Ideas for Your Retirement Business
  • Guerilla Marketing: A Great Book for Retirement Startups

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